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Highlights of CES 2023: Electric vehicles play a leading role, and automatic driving and intelligent travel technologies attract attention

2023/01/05 09:45:40

At the upcoming 2023 International Consumer Electronics Show (CES), artificial intelligence, automotive technology and robots will be the highlights of this year's show. According to current news, there will be about 275 mobile travel related companies participating in the CES, of which electric vehicles are a track of great concern.

According to statistics, almost half of the press conferences at CES will be about cars and transportation technologies. At this CES, there are so many highlights in automotive related technologies that some netizens jokingly claim that CES has become an auto show.

First of all, CES has become the leading automobile technology exhibition event. According to market research organization Tirias Research, major manufacturers in the fields of infotainment, advanced driving assistance system, auto drive system and new electric vehicle platform will release new products and information. Ambarella, Mobileye, Nvidia, Qualcomm and other technology enterprises, as well as Bosch, Volkswagen and Magna International and other auto parts suppliers will attend this exhibition to demonstrate the latest automotive technology.

Faraday Future (FF), a global shared intelligent electric travel ecosystem company headquartered in California, USA, announced on January 3 that it would return to the 2023 Consumer Electronics Show. FF will display FF 91 Futurist at Innovusion booth in the west hall of Las Vegas Convention Center. FF chose Innovusion's Falcon lidar system to help FF 91 Futurist's auto drive system. The system will be seamlessly integrated into FF 91 Futurist. Even in the worst weather conditions or the darkest night, the system can also provide an additional real-time 3D perspective and a safer and more stable driving experience. The company is expected to start the mass production of FF 91 Futurist electric vehicles in March 2023.

BMW and Stellantis Group will focus on the demonstration of electric mobility products at CES. BMW will focus on the new generation electric exclusive platform of Neue Klasse, and present a Vision Vehicle concept car, which will show the appearance design style and technical future of the "new generation" series models. Stellantis Group will launch a number of new pure electric models at 2023CES, including the Ram 1500 Revolution electric pickup concept car, Peugeot Inception concept car and Chrysler brand full range concept car.

Volkswagen will hold a press conference in advance on January 3, just before the opening of CES. At that time, ID.4, ID.Buzz and a brand new model of ID family will be displayed, which is likely to be the Aero B with the official image previously released.

Jixing has previously officially released the new model of Jixing 3. On the 2023CES, Jixing will show new technologies through this new model, including Smart Eye Driver Monitoring System (DMS).

Another highlight of this CES exhibition will be heavy machinery. John Deere has become a regular visitor at the exhibition. As John May, CEO of the company, said, John Deere is now a technology company. The company has been selling autonomous tractors for about 20 years and is now adding AI technology to its equipment. The entire automotive industry can learn a lot from heavy equipment companies such as John Deere. Last year, SM introduced an all electric T7X compact crawler loader at the exhibition. Hyundai Heavy Industry Group will also release relevant information at this year's exhibition. Considering the investment of modern heavy industry in artificial intelligence, robots, electric vehicles and even hydrogen powered vehicles, the release content may be very interesting. Caterpillar, another heavy machinery supplier, will also follow in the footsteps of John Deere to participate in this CES.

With the rapid popularization of artificial intelligence and robot technology, there will be more and more industrial automation elements in the exhibition, involving production robots, material management robots and agricultural technology. Health and medical care will also be another important part of the exhibition, with the products on display including operating room equipment, household equipment and health monitoring equipment.

Startups are also indispensable protagonists at CES. With the continuous progress of artificial intelligence, the Internet of Things, robots and sensor technology, new products are being developed one after another. At the exhibition, there will be all kinds of newly designed personal computers, televisions, monitors, Wi Fi routers, microphones, audio systems, headphones, drones, 3D printers, AR and VR devices, etc. Su Zifeng, CEO of AMD, will give a keynote speech at the opening ceremony of this exhibition, so what new products AMD will release in the field of personal computers is also worth looking forward to.

Since most mobile phone manufacturers will launch new products before and after the World Mobile Communication Conference held at the end of February this year, there may not be much new information about the new generation of smart phones at this CES. However, there may still be some announcements related to cellular technology at the exhibition.